How to Rank Website Blogs in Google
Do you want to increase the Google ranking of your website or blog?
Ranking on the 1st page in Google is a sign of the success of any site or blog. According to a survey, a site that ranks on the first page of Google receives 90% of the traffic.
Today in this article I will tell you how to improve the Google Ranking of the website.
How to rank a blog or website in Google
You cannot buy ranking for your website, but some strategies help in getting top rank in Google search. These strategies don't just apply to Google. This also applies to all major search engines.
Unique & Quality Content Publish
Always publish Unique & Quality Content on your blog. Because this is the first and most important step to rank higher in Google search results.
Also, pay attention to the length of the content. It matters a lot in search engines. Compared to short content, long content ranks better in search engines.
High-Quality Backlinks
Backlinks are one of the Google ranking factors. High-quality backlinks can make a huge difference in your website's search engine ranking. It also helps in increasing the Domain Authority.
But bad/spammy/buy /low-quality backlinks can hurt your website ranking a lot.
If you want to increase Google ranking for free, then always try to create high-quality backlinks. 100 Quality Backlinks is equal to 1000 low-quality backlinks.
Improve Your Website Loading Speed
Google is using page speed as a ranking factor. If your site takes longer to load, then your site will not be able to rank well in Google search results. Apart from this, visitors also do not like to visit slow-loading sites.
Fast loading affects both website ranking and user experience and ranks well in Google searches.
Quick Tips to Fix Website Loading Speed
- upgrade to PHP 7.2
- Optimize Your Image Size
- Keep only useful plugins
- Delete unwanted media
- CSS and JS Files Minify
- Use a good Cache plugin
- Redirects Minimize
- Use a good web host
Make Your Site Mobile Friendly
There has been a huge increase in the number of mobile users and it has completely dominated desktop search. This is the reason why Google is using mobile-friendliness as a ranking factor to improve the mobile user experience.
So make sure your site is mobile-friendly. For this, you can use the Mobile Testing Tool. It was developed by Google. If your site is not mobile-friendly, then you need to install a responsive WordPress theme on your site or you need to talk to your developer.
In addition, keep your site design clean and simple. The design of the site creates a good impression on the users.
Do On-Page SEO Well
On-page SEO is one of the most important parts of SEO. This greatly improves the Google Ranking of your website.
- Focus on Content Quality
- Optimize Your Title
- Try to write the content in length
- Create SEO Friendly URLs for Your Blog Posts
- Do Keyword Research before writing a post
- Use Long-Tail Keywords for Your Article
- Use the proper name and ALT tag for your images
- Avoid Keyword Stuffing
- Make Your Site Mobile Friendly
- Add your focus keyword to the first 100 words
- Improve your site's loading speed
- Optimize Meta Descriptions
- Use Proper Heading Tags
- Write Fresh and New Posts Regularly
- Fix Broken Links in Your Content
- Internal Linking
- Use Related Keywords in Content
- Use Nofollow Tag for Affiliate Links and Untrusted Links
- Use Outbound Links
- Use Social Sharing Buttons
- Use Modifiers Word ( “2022”, “best”, “guide”, “checklist”, “fast” and “review” ) in your title
- Use images and videos in your posts
- Keep your site clean and simple
Move Your Site to HTTPS
HTTPS is also one of the Google ranking factors. When Google ranks a page, it uses HTTPS as a ranking factor.
So, to rank higher in Google, migrate your site to HTTPS.
Keyword Research
Keyword research is very important to get a better rank in Google search results.
If you publish unique and very useful articles on your blog but do not do keyword research, then your site will not rank well in Google.
Keyword research is not a difficult task. Some many great tools and websites can help you find the best keywords.
But one thing, if your blog or website is brand new, then use long-tail keywords for your content. Long-tail keywords play an important role in increasing your Google ranking. They are highly targeted. Apart from this, it helps in increasing organic traffic to your website.
Benefits of using long-tail keywords:
- Less competition.
- Better conversion rates.
- Improves website search ranking.
- Improves organic traffic.
- Internal Linking
When you link the old article to your new article, it is called internal linking. It has many benefits,
- Link passes the juice.
- Increases page views.
- Lowers the bounce rate.
- Makes your content more informative and user-friendly.
- Helps you crawl your site better.
- Your website improves SEO.
Use External Links in Your Content
This technique makes your content even more useful for visitors. Also helps search engines better understand what your content is about.
When you add external links to your content, you have to take care of many things – that site should be related to your site, that site should not be spam, it should also have good DA and PA, etc.
Make Your URLs SEO Friendly
Always create an SEO-friendly URL for your blog post. It helps search engines understand – what your blog post is about.
Try to make your URL short and readable. And also use your target keyword in it.
quick Tips to Create SEO-Friendly URLs:
- Make your URL short and readable.
- Add your target keyword.
- Remove stop words.
- Do not add extra words.
- Optimize Your Images
Use proper names and ALT tags for your images. Your images will be able to rank well in search results, as well as increase traffic.
Also, if you use a lot of images on your blog or website,
resize and compress them before uploading them. It reduces your image size and improves the loading speed of your site.
Use Images and Videos
Use media (video and images) in your content. It makes your content more engaging and useful, and visitors are not bored while reading it.
If you want to keep visitors on your blog for a long time, then you should use images and videos in your articles.
Fix Broken Links
Broken links (404 not found) affect both ranking and user experience. If you have a lot of broken links on your site, Google will reduce the crawling of your site. The search engine (Google) will understand that the website owner does not maintain the site well.
Also, when visitors visit a site that has a high number of broken links, they don't like to go back to that site.
WordPress.org has several free Broken Link Checker plugins that help you easily fix broken links on your blog.
Increase the Domain Authority of your site
Domain Authority (DA) is a metric that shows the reputation of your site. It was developed by Moz. Higher domain authority sites rank well in Google search results
Domain Authority is built on a scale of 1 to 100. You can check your site on DA MOZ's free tool,
Quick Tips to Increase Domain Authority :
- Publish quality content.
- On-Page SEO – Plays an important role in increasing DA.
- Internal linking
- High-quality backlinks
- Remove Bad Links.
- Be patient and let your domain get out of date.
- buy good web hosting
Good web hosting is very important to increase website ranking and traffic. If you make a mistake in choosing a web hosting, it will affect Google's ranking and traffic a lot. Your website will be mostly in downtime and your site will load very slowly. I have made a list of some of the best web hostings that you can use.
Use SEO-Friendly Framework
Use an SEO-friendly theme on your site. The SEO-friendly theme also plays an important role in improving website ranking.
Since not all WordPress is SEO friendly their coding is also not good. If you choose the wrong theme for your site, it affects both your loading speed and SEO.
update your old post
Update your old post. With this, Google will like your site more and will rank well in the search results.
When you update your content, use new images and videos. This makes your old post new. After updating the post, ask the search engine (Google) to crawl it again.
Use the Cache Plugin
The cache plugin is a very essential plugin for any WordPress site. The main goal of the Cache plugin is to improve the user experience by improving your website loading speed. It makes your site super fast and reduces the load on your server.
There are many caching plugins available in WordPress.org. But W3 Total Cache is the best plugin among them all which
comes with features like page caching, browser caching, object caching, database caching, and minification. Alternatively, you can use the WP Super Cache plugin.
use a CDN
CDN improves your site performance. It creates a cached version of your site on its servers and serves the content to the users through those servers that are closest to the user's locations. It reduces your server load and improves website loading speed.
There are many CDN services available in the market. Currently, I use Cloudflare on my site. This is a very popular CDN service.
Use Nofollow Tag for Affiliate Links and Untrusted Links
Affiliate Links/untrusted/spammy links can harm your website ranking. If you add Affiliate Links and Untrusted Links to your content, then rel = “nofollowUse the tag.
Also, if you use a plugin to manage your affiliate links, you can easily set a no-follow tag for your affiliate links.
Share your content on Social Media Sites
In this competitive market, we cannot wait for the visitors to visit the blog, we have to deliver our content to them. So share your site as much as you can.
In addition, we can take advantage of social media sites. There are lots of social networking sites where people spend most of their time.
Create a Sitemap and Submit to Google Search Console
Sitemap helps to crawl your website/blog in a better way.
If you are using Yoast SEO or Jetpack on your site, they allow you to easily create XML Sitemaps.
Publish Fresh and New Posts Daily
Google ranks blogs that regularly publish fresh and new posts. This increases both Google's ranking and blog readers. But your content should be informative and useful. Readers like to read those blogs, they publish content every day with new and unique ideas.
If you publish 4 posts a week, but nothing the next week, this strategy is worse than publishing 2 posts a week.
Keep track of the latest Google algorithms
It is very important to keep an eye on the latest algorithms of Google. If you do not pay attention to the latest Google algorithms, then you will not be able to achieve success in blogging. There are many blogs that are getting a lot of traffic from Google search results. However, after the Google Algorithms update, their traffic and ranking dropped dramatically.
last thought
Here the strategy I told you to rank the blog on the first page of Google will 100% help in improving your Google ranking. But overnight your website or blog cannot rank on the 1st page of Google. This is a long time process. You have to have some patience in this.
But keep one thing in mind, quality content is very important. If you use all these techniques on your site but do not pay attention to the quality of the content, then all your hard work is in vain. Google will not rank your content well in search results.
What methods do you use to increase the Google ranking of your website or blog? And if I have missed any important tips to get ranked in Google, then you can tell me in the comments.
A small request, If this article has proved to be helpful for you, do not forget to share it!